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BBA 204: TECHNOLOGY AND CREATIVITY
| Institution | University |
| Course | BUSINESS ADMINISTRAT... |
| Year | 2nd Year |
| Semester | Unknown |
| Posted By | Mwalimu Evans Okoyo. |
| File Type | docx |
| Pages | |
| File Size | 76 KB |
| Views | 3919 |
| Downloads | 0 |
| Price: |
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Description
Innovation is an essential constituent element of successfully marketing strategies in a business. Businesses of all sizes and across the spectrum of industrial and commercial activities need to plan for the systematic development of new products and services. Experienced entrepreneurs who have the authority and skills to search for new ideas and pursue them with energy and intelligence should direct these efforts towards these tasks.
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Science scheme of work class 1 notes
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4 Ps of Marketing
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Marketing is the process of getting potential clients or customers interested in your products and services. The keyword in this definition is "process". Marketing involves researching, promoting, selling, and distributing your products or services.
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Principles and practices of marketing
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A market is: An aggregate of people who, as individuals or organizations, have needs for products or services and who have the ability, willingness and authority to purchase such products.
93 Pages
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