Join Our WhatsApp Channel for Updates!
BBM 202: PRINCIPLES OF MARKETING
| Institution | MASINDE MULIRO UNIVERSITY |
| Course | BUSINESS MANAGEMENT |
| Year | 1st Year |
| Semester | Unknown |
| Posted By | Rose Oloo |
| File Type | |
| Pages | 106 Pages |
| File Size | 829.21 KB |
| Views | 2357 |
| Downloads | 0 |
| Price: |
Buy Now
 Buy via
whatsapp
|
Description
In this Module, you will learn about the role that marketing plays in business and the impact it has on society from both a business and consumer perspective. It will develop knowledge and understanding of marketing as an integrated approach to business activity, and provide a framework for analyzing marketing problems and an appreciation of the analytical tools available in developing strategic marketing responses.
Below is the document preview.
TEC 102: COMPUTERS AND MANAGEMENT OF INFORMATION IN EDUCATION
Trending!
UPDATED COMPUTERS AND MANAGEMENT OF INFORMATION IN EDUCATION
38 Pages
3366 Views
9 Downloads
624.16 KB
Solids And Surfaces
Trending!
Updated notes on SolidsAndSurfaces
42 Pages
2516 Views
0 Downloads
1.59 MB
WORKSHOP TOOLS, EQUIPMENT AND MATERIALS
Trending!
UPDATED NOTES ON WORKSHOP TOOLS, EQUIPMENT AND MATERIALS
20 Pages
2642 Views
0 Downloads
1.12 MB
Fluids and pressure
Trending!
UPDATED NOTES ON FLUIDS AND PRESSURE
19 Pages
2885 Views
1 Downloads
824.3 KB
INTRODUCTION TO ECONOMICS OF EDUCATION AND HUMAN CAPITAL THEORY
Trending!
UPDATED NOTES ON INTRODUCTION TO ECONOMICS OF EDUCATION AND HUMAN CAPITAL THEORY
37 Pages
3108 Views
1 Downloads
602.75 KB
MEASURING AND REPORTING OF INVENTORIES IAS 2
Trending!
UPDATED NOTES ON MEASURING AND REPORTING OF INVENTORIES IAS 2
31 Pages
3140 Views
0 Downloads
854.72 KB
CPA II MANAGEMENT ACCOUNTING
Trending!
UPDATED NOTES ON MANAGEMENT ACCOUNTING
668 Pages
3694 Views
1 Downloads
3.8 MB