SERVICES MARKETING NOTES
| Institution | UNIVERSITY |
| Course | SERVICES MARKETING |
| Year | 1st Year |
| Semester | Unknown |
| Posted By | Rose Oloo |
| File Type | |
| Pages | 1622 Pages |
| File Size | 8.8 MB |
| Views | 6244 |
| Downloads | 0 |
| Price: |
Buy Now
 Buy via
whatsapp
|
Description
As India moves increasingly toward a services economy, marketers need to know more about marketing service products. On a simplistic note, one can say that services are activities or benefits that one party can offer to another that are essentially intangible and do not result in the ownership of anything. Thus we see how services are different from goods.
Below is the document preview.
GEOGRAPHY NOTES FORM 1-4
UPDATED NOTES ON GEOGRAPHY NOTES FORM 1-4
468 Pages
670 Views
2 Downloads
4.85 MB
Mathematics Notes F1-4
Trending!
UPDATED MATHEMATICS FI-4 NOTES
662 Pages
9402 Views
0 Downloads
9.09 MB
HISTORY NOTES FORM 1-4
Trending!
UPDATED HISTORY NOTES FORM 1-4
528 Pages
2689 Views
2 Downloads
3.84 MB