BBM 124;Principles of Marketing Notes 1st Year
| Institution | Mt Kenya university |
| Course | Bachelor in Business... |
| Year | 1st Year |
| Semester | Unknown |
| Posted By | Michael Paul |
| File Type | |
| Pages | 121 Pages |
| File Size | 616.05 KB |
| Views | 2446 |
| Downloads | 1 |
| Price: |
Buy Now
|
Description
Marketing is the business function that delivers customer satisfaction at a profit. It creates values for the customers and receives values from the customers in return. Marketing focuses on getting customers and keeping customers by satisfying their needs. Marketing creates values and satisfaction for the customer. It is the delivery of satisfaction to the customers at a profit.
Below is the document preview.
KCSE KISWAHILI FORM 2 NOTES
Trending!
UPDATED KCSE KISWAHILI FORM 2 NOTES
23 Pages
3124 Views
0 Downloads
473.33 KB
KCSE KISWAHILI FORM 4 NOTES
Trending!
UPDATED KCSE KISWAHILI FORM 4 NOTES
45 Pages
3085 Views
0 Downloads
539.44 KB
KCSE KISWAHILI FORM 1-4 NOTES
Trending!
UPDATED KCSE KISWAHILI FORM 1-4 NOTES
485 Pages
4334 Views
7 Downloads
2.37 MB
HOW TO START A BARBERSHOP BUSINESS IN KENYA
Trending!
A Market Survey of the Executive Barber Shop Business.
36 Pages
2275 Views
0 Downloads
1018.19 KB
HOW TO START AN MPESA BUSINESS IN KENYA
Trending!
A Report on the M-Pesa Sub Agent Business
18 Pages
2246 Views
0 Downloads
879.8 KB
HOW TO START A CYBER CAFE BUSINESS IN KENYA
Trending!
A (Market) Survey of the Cyber Café Business
13 Pages
2308 Views
1 Downloads
789.58 KB
HOW TO START A MOVIE SHOP BUSINESS IN KENYA
Trending!
A Survey of the Movie Shop Business
29 Pages
2500 Views
0 Downloads
1.01 MB
HOW TO START A BOTTLED WATER BUSINESS IN KENYA
Trending!
A Step by Step Guide to Starting a Bottled Water Business.
66 Pages
2524 Views
0 Downloads
1.44 MB