Join Our WhatsApp Channel for Updates!
BBM 124;Principles of Marketing Notes 1st Year
| Institution | Mt Kenya university |
| Course | Bachelor in Business... |
| Year | 1st Year |
| Semester | Unknown |
| Posted By | Michael Paul |
| File Type | |
| Pages | 121 Pages |
| File Size | 616.05 KB |
| Views | 2768 |
| Downloads | 1 |
| Price: |
Buy Now
 Buy via
whatsapp
|
Description
Marketing is the business function that delivers customer satisfaction at a profit. It creates values for the customers and receives values from the customers in return. Marketing focuses on getting customers and keeping customers by satisfying their needs. Marketing creates values and satisfaction for the customer. It is the delivery of satisfaction to the customers at a profit.
Below is the document preview.
SCH 100: Fundamentals of Inorganic Chemistry
Trending!
Fundamental of Inorganic chemistry is a core unit in chemistry at the undergraduate level for
the Bachelor of Education as well as Bachelor of Science degrees. The unit aims at
introducing the learner to various basic concepts in chemistry. It endeavours to equip the
learner with sufficient knowledge to enable him/her to comprehend and relate to other
concepts encountered at a later stage, as he or she dwells more in chemistry and other related
sciences.
84 Pages
3527 Views
4 Downloads
1.47 MB
Biology Form 4 Notes
Trending!
Genetics is the study of how genes and how traits are passed down from one generation to the next. Our genes carry information that affects our health, our appearance, and even our personality!
54 Pages
3414 Views
1 Downloads
1.29 MB
DAF 1102: Fundamentals of Accounting 1
Trending!
The major aim of this course is to develop the learners understanding of the
principles of book-keeping and accounts and the ability to maintain books of accounts and
preparation of financial statements.
143 Pages
2018 Views
2 Downloads
1.73 MB
CBM 1202: Introduction to Principles of Management
The aim of these notes is to help learn managerial skills and levels of management
298 Views
0 Downloads
13.95 KB
CBM 1202: Introduction to Principles of Management
The aim of these notes is to help learn managerial skills and levels of management
144 Views
0 Downloads
13.95 KB
KCSE 2019 BIOLOGY PP1,PP2,PP3 QUESTIONS & ANSWERS
Trending!
Download a copy of KCSE 2019 BIOLOGY PP1,PP2,PP3 QUESTIONS with comprehensive KNEC Marking Schemes, This is instrumental in aiding your revision for your fourth coming examinations.
25 Pages
3483 Views
0 Downloads
2.18 MB
KCSE 2019 CHEMISTRY PP1,PP2,PP3 QUESTIONS & ANSWERS
Trending!
Download a copy of KCSE 2019 CHEMISTRY PP1,PP2,PP3 QUESTIONS with comprehensive KNEC Marking Schemes, This is instrumental in aiding your revision for your fourth coming examinations.
36 Pages
3085 Views
0 Downloads
1.35 MB
KCSE 2019 ENGLISH PP1,PP2,PP3 QUESTIONS & ANSWERS
Trending!
Download a copy of KCSE 2019 ENGLISH PP1,PP2,PP3 QUESTIONS & ANSWERS with comprehensive KNEC Marking Schemes, This is instrumental in aiding your revision for your fourth coming examinations.
27 Pages
3173 Views
0 Downloads
1.27 MB
KCSE 2019 KISWAHILI PP1,PP2,PP3 QUESTIONS & ANSWERS
Trending!
Download a copy of KCSE 2019 KISWAHILI PP1,PP2,PP3 QUESTIONS with comprehensive KNEC Marking Schemes, This is instrumental in aiding your revision for your fourth coming examinations.
31 Pages
3438 Views
0 Downloads
1.4 MB
KCSE 2019 MATHEMATICS PP1,PP2 QUESTIONS & ANSWERS
Trending!
Download a copy of KCSE 2019 MATHEMATICS PP1,PP2 QUESTIONS with comprehensive KNEC Marking Schemes, This is instrumental in aiding your revision for your fourth coming examinations.
42 Pages
3833 Views
4 Downloads
1.63 MB