BBM 124;Principles of Marketing Notes 1st Year
| Institution | Mt Kenya university |
| Course | Bachelor in Business... |
| Year | 1st Year |
| Semester | Unknown |
| Posted By | Michael Paul |
| File Type | |
| Pages | 121 Pages |
| File Size | 616.05 KB |
| Views | 8778 |
| Downloads | 1 |
| Price: |
Buy Now
 Buy via
whatsapp
|
Description
Marketing is the business function that delivers customer satisfaction at a profit. It creates values for the customers and receives values from the customers in return. Marketing focuses on getting customers and keeping customers by satisfying their needs. Marketing creates values and satisfaction for the customer. It is the delivery of satisfaction to the customers at a profit.
Below is the document preview.
NURS 133: INTRODUTION TO PSYCHOLOGY
UPDATED NOTES ON INTRODUTION TO PSYCHOLOGY
76 Pages
735 Views
1 Downloads
6.25 MB
COMPUTER PROGRAMMING
Trending!
UPDATED NOTES ON COMPUTER PROGRAMMING
47 Pages
2381 Views
1 Downloads
1.42 MB
INTERMEDIATE MICROECONOMICS
Trending!
UPDATED NOTES ON INTERMEDIATE MICROECONOMICS
73 Pages
2036 Views
3 Downloads
1.54 MB
ISC403: PRACTICAL CLASSIFICATION
Trending!
UPDATED NOTES ON PRACTICAL CLASSIFICATION
10282 Views
0 Downloads
3.11 MB
ISC402: PRACTICAL CATALOGUING
Trending!
UPDATED NOTES ON PRACTICAL CATALOGUING
40 Pages
10210 Views
2 Downloads
531.43 KB
HUMAN ANATOMY & PHYSIOLOGY
UPDATED NOTES ON HUMAN ANATOMY & PHYSIOLOGY
69 Pages
658 Views
0 Downloads
731.67 KB
ARE401: CHRISTIAN RESPONSE TO CONTEMPORARY ISSUES
Trending!
UPDATED NOTES ON CHRISTIAN RESPONSE TO CONTEMPORARY ISSUES
99 Pages
11243 Views
0 Downloads
971.15 KB
BBM 124: PRINCIPLES OF MARKETING
UPDATED NOTES ON PRINCIPLES OF MARKETING
60 Pages
773 Views
0 Downloads
324.01 KB
HM204: Human Resource Managment
Trending!
Updated Notes on Human Resource Managment
272 Pages
9124 Views
1 Downloads
2.41 MB