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UCU 112: CREATIVITY AND INNOVATION
| Institution | KENYATTA UNIVERSITY |
| Course | PHILOSOPHY AND RELIG... |
| Year | 1st Year |
| Semester | Unknown |
| Posted By | Codred Agencies |
| File Type | |
| Pages | 99 Pages |
| File Size | 1.36 MB |
| Views | 2125 |
| Downloads | 1 |
| Price: |
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Description
This module introduces you to the basic concepts, principles and issues in creativity and innovation. The module begins with clarification of the concepts, nature and scope of creativity. This enables you to clearly see and appreciate the distinction between creativity and innovation and the importance of both skills in the 21 st century.
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AMT 314: NEWSPAPER AND MAGAZINE PRODUCTION
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The course introduces students to the art of producing newspapers and magazines in the contemporary situation. It introduces students to brief history of newspapers and magazines, the personnel involved up to the last stage which is distribution.
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PR STRATEGIC PLANNING AND MONITORING
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Public relations activities can easily fail if they are not strategically planned. To succeed in achieving and sustaining favourable image and reputation, practitioners need to develop functional strategy for the use of communication. This is the essence of this unit.
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PR Planning and Programming
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A public relations programme is not about short-term, reactive or haphazard public relations. Part of the IPR definition of public relations includes the following: the deliberate, planned and sustained effort to establish and maintain mutual understanding between an organization and its publics.
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42 KB
MySQL Database Notes
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The MySQL server: This is the heart of MySQL. You can consider it a program that
stores and manages your databases.
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220 KB
COMMUNICATION AND CULTURE
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Tradition information agents refer to an information processing system that has cognitive capacities to deal with complex environments, whether it is a human being, an animal, a computer or a robot whereby they practiced information processing system without professional practice or accepted standard or accuracy but it involved passing information to one or a group of audience via different means.
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89.06 KB
PUBLIC RELATIONS NOTES
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Many forms of misunderstanding spring from lack of communication, and one of the
first objectives in any PRs program is to improve the existing channels of
communication and to establish new ways of setting up a two-way flow of
information and understanding.
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145 KB
MAGAZINES AND NEWSPAPERS PUBLISHING
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LONG DECISIONS IN DESIGNING A MAGAZINE! We must determine why a magazine is being published what we hope to accomplish by the publication of it.
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AMT 417: TOOLS OF PUBLIC RELATIONS
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Public Relations is all about communicating effectively with the publics. But how is this
managed? This is done with the help of different channels of communication.
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126 KB
Desktop Publishing Basic Designs
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Detailed notes on desktop publishing
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1.53 MB
Gendered Media
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This course contains notes on the Influence of Media
on Views of Gender
11 Pages
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4.35 MB