BPLM 216: PURCHASING POLICY AND STRATERGY.

Institution CHUKA UNIVERSITY
Course BUSINESS MANAGEMENT
Year 2nd Year
Semester Unknown
Posted By Brian Mike
File Type pdf
Pages 54 Pages
File Size 1.1 MB
Views 1998
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Description

The concept of purchasing policy and strategy is central to understanding of the process of strategic management. The term strategy emanates from a Greek word ‘ strategos’ , which means generalship – the actual direction of a military force as distinct from the policy governing their deployment. The word literally means the art of the general. Strategy begins with a concept of how to use the resources of a firm more effectively in the changing environment. It is similar to the concept in sports called “ game plan” e.g. before a team goes into the field, effective coaches examine a competitor’ s past plans, strengths and weaknesses. The objective is to win the game with minimum injuries; coaches may also not wish to use all their best players but to save some for the future opponents. So coaches devise a plan to win a game.
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