Customer Manipulation
By
Chloe Thomas
Book Summary:
In "Customer Manipulation," Chloe Thomas provides a comprehensive guide to influencing customers ethically and effectively. As the founder of eCommerce MasterPlan, Thomas shares her expertise on how to generate traffic, secure first-time purchases, and turn customers into advocates. She emphasizes the importance of ethical marketing practices, explaining why manipulation can be beneficial when done right and destructive when done wrong. With practical advice, case studies, and actionable strategies, this book is an essential resource for business owners, marketers, and entrepreneurs looking to grow their sales while maintaining integrity.